30 years of entrepreneurial drive, general management, marketing
and advertising experience led to the founding of The Winkler
Group, focused on helping companies
get more financially quantifiable value for their marketing spend.
Prior to this, Agnieszka founded TeamToolz, Inc., a marketing
collaboration/workflow software company which was acquired by
Artesia Technologies, a leading digital asset management company,
in the fall of 2001. TeamToolz software was named one of the most
innovative products of the year by Seybold.
to founding TeamToolz, Agnieszka was founder and CEO of Winkler
Advertising, a leading San Francisco advertising agency, which
was also acquired. Her clients included global 100 companies such
as Sony and Hewlett-Packard.
agency days, Agnieszka served as Western Region Chair of the American
Association of Advertising Agencies and was a member of the National
Board of Directors of the 4A’s, among many other industry
has received numerous awards, including: Best Woman in Advertising
sponsored by McCall's and ADWEEK; Ad Age's 100 Best and Brightest
Women in Marketing and Advertising; Who's Who in Finance and Industry;
Ad Age's 25 Women to Watch; Who's Who of American Women; The International
Directory of Distinguished Leadership, Outstanding Graduate of
the Leavey School of Business, and numerous others.
serves on the Board of Directors of IP Locks and was a board member
of two NASDAQ listed companies, RenoAir until its acquisition
by American Airlines and SuperCuts until its acquisition by Regis,
Inc. Agnieszka also currently serves on the Board of Trustees
of Santa Clara University and the Board of Directors of the Committee
has a BA, MA, and received an MBA from Santa Clara University
in 1981. A frequent keynote speaker at industry meetings globally,
she is also the author of the internationally acclaimed book,
Warp Speed Branding: The Impact of Technology on Marketing
published by Wiley and subsequently translated and published by
Wiley in China in 2000 and in Turkey in 2003.
pilot and a certified scuba diver, she most enjoys travel to areas
of the world that are off the beaten path.
Dryden, Business Development
In addition to 30 years as a practicing attorney, Kay Dryden has
substantial experience in executive management, management consulting,
and business development.
As a managing partner of marchFIRST, a global Internet professional
services company, Dryden managed business development and provided
strategic consulting services for Fortune 100 financial services
Over a 14 year period, Dryden served as general counsel for three
companies. As senior vice president and general counsel of Lucasfilm,
Ltd., she handled negotiations for the early Star Wars and Indiana
Jones films, and managed the commercialization of technology originally
developed for the Star Wars films, resulting in technology spin-offs
such as Pixar.
worked as senior vice president and general counsel of Charles
Schwab and Company, she participated in its management buy-back
from BankAmerica Corporation and IPO. She helped launch many of
the signature financial services, including Schwab One and Schwab’s
proprietary mutual funds, advised executive management and the
board, handled regulatory and legislative initiatives, and was
responsible for compliance and internal audit for the broker dealers.
She is a registered securities principal, registered options securities
principal, and registered financial and operations principal.
vice president, general counsel and secretary of Del Monte Foods
and director of a number of its foreign subsidiaries, Dryden advised
the parent board and executive management on matters relating
to re-examining the corporate structure, evaluating the potential
for an IPO, negotiating the sale of the company, divesting non-essential
business units, and refinancing and restructuring its $600 million
Throughout her career, Dryden has served on numerous boards of
both non-profit organizations and professional organizations,
and is presently on the boards of the San Francisco Art Institute
(vice chairman), the Foundation of the City College of San Francisco
(treasurer), and the San Francisco Zoo.
a graduate of Barnard College and Columbia Law School, and has
participated in the Stanford Executive Program. Dryden currently
serves on the Board of Directors of Golden Gate Bank, is a mother
of twins, and enjoys tennis, skiing and travel.
has had extensive and diverse experience managing global marketing
and branding for both consumer and technology companies. As Senior
Global Marketing for 3Com Corporation, she developed an entirely
new master brand strategy that helped unify the company.
to 3Com, Soderstrom held several senior level positions at Visa,
including Executive Vice President of Marketing for Visa International
and Senior Vice President
of Advertising and Marketing, where she directed a long running,
award winning advertising campaign that produced major image and
business gains for Visa, brought the Olympic Games sponsorship
to Visa, and built a fully integrated marketing program.
addition, Soderstrom has also held key marketing positions for
The Gap, Atari, Hughes Airwest and Sunkist, has served on the
boards of the Ad Council and Illuminations, and has chaired the
Association of National Advertisers.
holds a BS from Arizona State University and an MS in Consumer
Research and Business Administration.
Yankowski, Board of Directors
Carl Yankowski is a prominent entrepreneur, executive, and brand-builder
with a successful track record across a variety of industries
including technology and consumer
packaged goods. His marketing experience started with Procter
and Gamble and continued with Memorex Corporation where he was
Manager of New Products and Acquisitions. Carl furthered his career
with the Pepsi-Cola Company, where he expanded Mountain Dew dramatically,
and helped launch two-liter plastic bottles, in addition to fueling
the successful Pepsi Challenge brand campaign. As General Manager
of Marketing with the General Electric Company, he helped lead
the recovery of the ailing small appliance division, and the establishment
of the “We Bring Good Things to Life” theme.
Carl served as President and COO of Sony Electronics for four
plus years during which he grew and diversified the U.S operation.
In addition to driving digital change and profitably igniting
revenue from $6 billion to $10+ billion, he helped increase the
ADR value over two times. During his term with Sony, his teams
planned and led the successful launches of CDMA phones (with Qualcom),
and the VAIO and PlayStation lines.
Among his additional accomplishments were the development and
initial implementation of a turnaround for Reebok as CEO. As CEO
of Palm Inc. he spun-off Palm from 3Com in the most highly valued
tech IPO in history(at time of pricing), and one of the top 5
in any category. At Palm, Mr. Yankowski expanded the global category,
brand, and awareness over 200% in the first 15 months, to $1.5
billion in annual sales and a $2 billion run-rate. Brand awareness
simultaneously grew from low double digits to over 65%.
Carl received simultaneous degrees in electrical engineering (B.S.E.E.)
and management (B.S. Management) from the Massachusetts Institute
of Technology (MIT), holds a number of technology patents, and
serves on the boards of several public and private corporations,
as well as MIT’s Sloan School of Management and Boston College’s
Carroll School of Management. He is also a member of the Visiting
Committee of the MIT Media Lab.
help you identify your most pressing challenges and biggest opportunities
for value creation, contact: moreinfo@TheWinklerGroup.com
© The Winkler Group, 2004